Herman Salling was a visionary and dedicated merchant, and his legacy is to this day deeply rooted and played out every day in Salling Group.
The values and philosophy of Herman manifest in this premium product range, named after Herman Salling and his principles and exceptional dedication to costumers needs.The Salling Princip range is designed to mirror his motto: the right goods at the right prices.
Salling Princip products are taste experiences a little out of the ordinary. Its products founded on quality and craftsmanship, handpicked, and tasted by specialised purchasers. The Salling Princip assortment is rich in tradition and taste and collected from producers doing their best around the world.
Salling Princip is great taste at a friendly price – as we imagine Herman would have put it.